Archive for the Development

WTFPockets and WTFShield™ – EMF Radiation Shielding

Friday, April 11th, 2014

We’ve had a ton of questions come in about the WTFPocket and its features, particularly the EMF radiation shielding. Hopefully, this post will straighten some of that out. There are hundreds of smaller studies that indicate EMF radiation causes everything from DNA strand breaking and sperm immobility to cancer, and other large studies that say […]

WTFShirt Crowdfounding Campaign is Over

Thursday, March 14th, 2013

Today, our first crowdfunding campaign on Indigogo has finished. We had a goal to raise $4000 to be able to go into serial production. Unfortunately, we failed to reach the goal, but all those who have reserved their shirt will get them sometime in April, after we make them. Altogether, we will make 30 WTFShirts, […]

Working on a new product – WTFShirt

Thursday, January 17th, 2013

I hope your new year started successfully. Instead of a hangover, we in WTFJeans started our year in creative mood. I wanted to let you know that since the New Year’s party we started working on a new product, a male shirt. From the very beginning of WTFJeans project, we wanted to make products that […]

We’re back in the saddle!

Tuesday, June 1st, 2010

If you’ve been reading our last texts, then you know that we were implementing a new payment gateway. Well, the implementation was finished last week, and since yesterday morning our web-shop is working again and we’ve started to accept orders. We’re now working with ATOS payment system and with La Banque Postal. At the moment […]

3 types of wtfJeans sale

Tuesday, February 2nd, 2010

We are receiving mails in which ppl are asking us, can we reserve a pair of wtfJeans for them? Or, is there any way to order jeans now? In this text I will explain to you how the pre-ordering and sale will go. Photo by Gwenael.Piaser Since the online-shop will be on our newly designed […]

Waiting for the web site

Wednesday, January 27th, 2010

Jeans Design – checked! Prototype – checked! Finding the factory – checked! We’re back from Serbia and Croatia, and at moment we’re waiting for the second prototypes to be send to us from the factory. Second prototypes are made of jeans that will be used during production, and they’re made in the factory, using industrial […]

The making of wtfJeans prototype

Monday, January 18th, 2010

Today we went to our tailor’s shop for the first fitting. We were so excited although our jeans looked more like a few pieces of material stitched together on sides, than as a normal pair of jeans. This fitting was important so that our two tailors could do the final adjustment before final sewing. They’ve […]

-3 days until prototypes

Saturday, January 16th, 2010

Yesterday was a very important day for wtfJeans project. Our designer Sanja Zdravkovic has finished designs and we were able to choose and decide which one of them will be produced. We were so happy but also confused. Why confused? Well, it wasn’t an easy decision: 10 models, 5 male and 5 female versions. The […]

Offline things have started to roll

Tuesday, January 12th, 2010

We’re in Serbia at the moment, having meetings with our fashion designer and visiting jeans factories. We’ve learned how complicated it is to make a pair of jeans, but we’ve also learned that nothing is complicated if you have good design and a good prototype

wtfJeans lapsus linguae

Saturday, December 26th, 2009

A few lapsus lingue which I made today, while we were recording our first video for wtfJeans project.